The 2025 Super Bowl on Fox Sports represents the ultimate platform for showcasing groundbreaking technology, with its unparalleled reach of over 100 million viewers in a single broadcast moment. By premiering FOX's tribute to Coach Jimmy Johnson during this iconic event, Hyperreal® is introducing the next evolution of virtual entertainment to the world's largest and most engaged audience.
The Super Bowl has historically been the stage where transformative technologies and innovations debut, and our 5-minute showcase continues this tradition by demonstrating how digital human technology is revolutionizing the future of entertainment.
Hyperreal® is producing Ethical Generative AI Digital DNA content for on-air Super Bowl entertainment starting in 2025
Hyperreal® is revolutionizing entertainment by masterfully blending cutting-edge technology with deep emotional resonance. The company transcends traditional boundaries of time and space through authenticated virtual performances, creating profound moments that deeply connect with audiences.
Through groundbreaking technological innovation, Hyperreal® is redefining what it means to create human connection in the digital age. While the technology itself is revolutionary, its true power lies in its ability to forge deeply emotional moments that resonate with audiences at their core. By harnessing authenticated virtual performances, Hyperreal® transforms digital interactions into profoundly human experiences, proving that cutting-edge innovation can amplify rather than diminish our capacity for emotional connection.
This seamless fusion of technical excellence and emotional authenticity allows audiences to experience meaningful moments that transcend the traditional boundaries between virtual and real, creating lasting memories that touch hearts while showcasing the limitless possibilities of human creativity enhanced by technology. Every virtual performance is built on the foundation that technology should serve to strengthen our human bonds, making the impossible possible while keeping genuine emotional impact at the center of every experience.
History made at #SuperBowl2025: Hyperreal®'s groundbreaking tribute to Jimmy Johnson showcased the future of entertainment to over 100M viewers. Our 5-minute film demonstrated how digital human technology is transforming the entertainment landscape. Welcome to the next evolution of virtual performance. 🏈✨ #HyperrealMagic #FutureOfEntertainment
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About Hyperreal®
Hyperreal® is revolutionizing sports entertainment by unlocking unprecedented value from legacy and active athletes' digital rights. Our groundbreaking technology is attracting attention from major sports leagues globally, with one premier organization already collaborating to create a scalable vertical solution that other leagues can adopt.
Our momentum extends well beyond North America, with active discussions underway with leading European football leagues and prominent Indian cricket players. This global expansion is being accelerated through an imminent partnership with one of the world's top talent agencies, enabling rapid integration of elite sports and entertainment personalities into our platform and securing their Digital DNA for future monetization opportunities.
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